Lovery
Creating a more intentional dating app
Project Type
Role
Tools
Maze
Graphic Designer
UI Designer
UX Designer
Interaction Designer
Usability Tester
Real Client
Adapted for UX Case
Figma
Problems with online dating
Dating apps have become gamified, designed to be addictive. Their pricing strategy focuses on tiers of a subscription, with prices that increase exponentially, adding only a few features.
Lovery wants to make online dating a conscious experience. There's only one tier, and you need to have it to use the app.


App flow - Create a Profile
Everything starts here. A good app helps you show your authentic self. To communicate your passions, what you value in life, and what your goals are.
There's also special attention to being inclusive and accommodating every user of the app
















Great! We're all set.
Now, how do we connect?